Collaborating with CAT

Caterpillar utilized targeted landing pages to educate its customers about the benefits of Collaborative Solutions, a platform designed to improve construction site performance. I designed responsive landing pages to reach customers when it launched at ConExpo, an international trade show for the construction industry.

Category
Web Design
Company
CAT
A MacBook displaying the main landing page of the CSBC project.

The main landing page outlined the benefits of Collaborative Solutions.

Side by side image of an iPhone and iPad displaying an internal landing page of the CSBC project.

Responsive, targeted landing pages were sent to prospective clients while they attended ConExpo.

An image displaying an internal landing page of the CSBC project.
Collaborators

Firm - Simantel
Art Director - Dave Rawlins

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Building Good Neighbors